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How we cultivated an audience and increased clientele bookings.

our objective: create a personal brand that resonates with her audience on social media. Drive users to her social media account, and increase clientele.

By creating a strong personal brand identity & cohesive brand allows Kind Esthetics to differentiate themselves in a competitive market. By defining her unique style, values, and expertise, Kind Esthetics can stand out and attract clients who align with her brand. This not only helps Kind Esthetics build a loyal customer base but also sets her apart from other professionals in the industry.

4 flowers, with long stems and yellow round tops on a white background
close up of a womans face with a green clay mask on.
a close up of a yellow flowering bush
a series of circles some bigger than other. Each is filled with a color. Each circle is assigned a function according to the hierarchy of the colors.

The warm tones of Kind Esthetics color palette creates the feel of a cozy, autumn day, evoking a feeling of sophistication, intention, and peace in alignment with the brands values and esthetic. 

Rust: This rich, earthy tone resembles the changing leaves of autumn, bringing warmth and depth to a brand's visual identity.

 

Camel: A subtle mix of brown and orange with marigold undertones, camel adds energy and sophistication to the color palette. 

 

Jetstream:  A soft and calming neutral tone. It is a light shade of grey, with a hint of beige and an understated warmth. Jetstream exudes a sense of elegance, timelessness and tranquility.

 

The accent colors we choose for the brand work with its main and secondary colors but are not limited to them. They add a luxurious, refined touch to the overall look of the brand and help round out its image.

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Welcome to Kind Esthetics, where feeling good in your skin is not just a dream, but a daily reality.

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In keeping with the feel of the brands color palette, its assets needed to feel tranquil, calming, grounded & sophisticated.

 

The Calla lily—with its elegantly curved petals and delicate features—was chosen for the beauty in simplicity. The logo's minimalist illustration captures its long, curved stem as well as distinctive trumpet-shaped blossom. The lines are clean and fluid, evoking a sense of calmness and elegance.

A series of images in a row showing different social media posts.

To assist Kind Esthetics in maintaining a consistent visual identity and establishing a strong brand presence across all her social media platforms, we created social media templates that will save her time and keep her followers engaged and informed.

The templates provide a structured framework to create visually consistent and engaging content that aligns with her brand's identity. 

Disco Ball and Glitters

Call 

(720) 602-6771

Email 

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  • https://www.pinterest.com/goodandcobranding
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